East Coast Studio
Podcast Production Excellence
East Coast Studio
Podcast Production Excellence
Practical guides and tips from a working podcast production studio – everything you need to produce, grow and improve your podcast.
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How to Effectively Promote Your Podcast
Launching a podcast is only the first step in a process that needs dedication. The shows that build real audiences are the ones that treat promotion as seriously as production,…
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The Benefits of Podcasting for Business: What Eight Years of Producing for Universities, Government and Industry Has Taught Me
Eight years of producing podcasts for a diverse set of organisations like INSEAD Business School, NSW Ambulance, Oasis Partners M&A, Real Estate Institute of Queensland (REIQ), Australian National University, Monash…
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What, Why and How to Podcast: Live Q&A from Hub Australia
Podcasting raises a lot of questions before you even hit record. How long does planning take? How many listeners should you aim for? Is YouTube worth it? What does a…
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What Does A Podcast Producer Actually Do?
A podcast producer is the person who makes your show actually work. They shape the format, manage the workflow, handle the audio, and keep the whole production moving from idea…
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The Real Reason Most Podcasts Fail (And What to Do Instead)
80% of podcasts started in the last 12 months will never reach episode 6. That’s not a technology problem, a marketing problem, or a production problem. It’s a motivation problem.…
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How To Start A Podcast: The Tech and The Tools
In my last blog post “How To Start A Podcast – Goals, Topics and Motivation“, I talked about getting clear with your goal and your topic. Moving on to capturing…
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Extending the Content Conversation
There’s often a sense that podcasts are separate entities that sit outside of an organisation’s wider communications or content strategy. But viewing your podcast as an integral part, if not…
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How to Write Effective Podcast Show Notes
A few simple tips to help you avoid obvious pitfalls and make the most of the critical text in your podcast show notes. These are the hooks which contribute to…
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Present Better Webinars and Podcasts.
There are a handful of small details which will take your video webinar or podcast recording to the next level. Without going into any technical steps, better cameras, microphones or…